Skyp Newsletter - AI GTM and Sales Insights

Skyp Mode

Insights, tips, and strategies for modern AI-powered outreach and sales automation

Written by

Alex Shartsis

Your ICP Isn't a Persona — It's a Moment

Your best-fit buyer isn't a job title. It's a job title at a specific moment — and most outreach never finds it.

Alexander Shartsis

AI Outbound

Stop Blaming the Sequence — Blame the Hypothesis

Apr 10, 2026

•

6 min read

Stop Blaming the Sequence — Blame the Hypothesis

Low reply rates aren't a sequencing problem. They're a thinking problem. And adding more steps won't fix bad assumptions.

Alexander Shartsis

AI Outbound

Apr 6, 2026

•

8 min read

MCP: The Last Interface

For 70 years, humans have had to learn to talk to machines. No more.

Alexander Shartsis

The Discovery Call Is Dead — Here's What Replaced It

Apr 3, 2026

•

6 min read

The Discovery Call Is Dead — Here's What Replaced It

Buyers have already done their research. Showing up with 20 questions doesn't make you thorough — it makes you slow.

AI Outbound

When Pricing Is Actually a Messaging Problem

Mar 30, 2026

•

5 min read

When Pricing Is Actually a Messaging Problem

Most founders drop their price when deals stall. The ones who win figure out whether the number is actually the problem first.

Alexander Shartsis

AI Outbound

The Old GTM Playbook Is Dead — Here's What's Replacing It

Mar 27, 2026

•

9 min read

The Old GTM Playbook Is Dead — Here's What's Replacing It

Building a product has never been easier. That's exactly why go-to-market has never been harder.

Alexander Shartsis

AI Outbound

Mar 23, 2026

•

4 min read

The Outbound Learning Loop

Outbound isn’t just a channel. It’s a discovery engine.

Alexander Shartsis

AI Outbound

Mar 20, 2026

•

4 min read

The "Champion Without Power" Problem

Most deals don't die at the top. They die in the internal conversation you weren't in.

Alexander Shartsis

Founder-led sales

Mar 16, 2026

•

6 min read

A Savage Pricing Strategy

When your product fails its customers, the instinct is to apologize with discounts. Alterra tried something smarter.

Alexander Shartsis

...

Archive

Your ICP Isn't a Persona — It's a Moment

Stop Blaming the Sequence — Blame the Hypothesis

MCP: The Last Interface

The Discovery Call Is Dead — Here's What Replaced It

When Pricing Is Actually a Messaging Problem

The Old GTM Playbook Is Dead — Here's What's Replacing It

The Outbound Learning Loop

The "Champion Without Power" Problem

A Savage Pricing Strategy

Skyp

Home